Inside The Tornado
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Inside the Tornado
| Author | : Geoffrey A. Moore |
| Publisher | : HarperBusiness |
| Total Pages | : 244 |
| Release | : 1999 |
| Genre | : Business & Economics |
| ISBN | : 9780887308246 |
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Emphasizing the importance of seizing and holding marketing leadership during the "tornado" phase of market development, a strategy guide for high-tech companies and entrepreneurs analyzes the Technology Adoption Life Cycle
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