Independent Luxury

Independent Luxury
Author: Jonas Hoffmann
Publisher: Springer
Total Pages: 262
Release: 2015-07-26
Genre: Business & Economics
ISBN: 1137481463


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In recent years, luxury brands have deviated from the principles of craftsmanship, rarity, uniqueness and heritage. Conglomerates such as LVMH and Richemont have grown at an unprecedented pace and show no sign of slowing. This book explains the importance of innovation and argues why independent brands are vital to the survival of the industry.


Independent Luxury
Language: en
Pages: 262
Authors: Jonas Hoffmann
Categories: Business & Economics
Type: BOOK - Published: 2015-07-26 - Publisher: Springer

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In recent years, luxury brands have deviated from the principles of craftsmanship, rarity, uniqueness and heritage. Conglomerates such as LVMH and Richemont hav
Developing Successful Global Strategies for Marketing Luxury Brands
Language: en
Pages: 351
Authors: Mosca, Fabrizio
Categories: Business & Economics
Type: BOOK - Published: 2021-03-26 - Publisher: IGI Global

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In recent times, the advent of new technologies, the concerns about sustainability, and the new tastes of the youngest generations of luxury consumers have affe
Deluxe
Language: en
Pages: 384
Authors: Dana Thomas
Categories: Social Science
Type: BOOK - Published: 2007-08-16 - Publisher: Penguin

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“With Deluxe: How Luxury Lost Its Luster, [Dana] Thomas—who has been the cultural and fashion writer for Newsweek in Paris for 12 years—has written a cris
Krautsack V. Anderson
Language: en
Pages: 276
Authors:
Categories: Legal briefs
Type: BOOK - Published: 2005 - Publisher:

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The Emerald Handbook of Entrepreneurship in Tourism, Travel and Hospitality
Language: en
Pages: 470
Authors: Marios Sotiriadis
Categories: Business & Economics
Type: BOOK - Published: 2018-07-11 - Publisher: Emerald Group Publishing

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This book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the know