How To Do Business In China
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How to Do Business in China
Author | : Michael Yih-chung Shen |
Publisher | : Dorrance Publishing Co., Inc. |
Total Pages | : 164 |
Release | : 2004 |
Genre | : Business & Economics |
ISBN | : 9780805964431 |
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The China market is increasingly important for multinational companies. However, it is also extremely tough and challenging. In this invaluable guidebook, Dr. Michael Shen shares his intensive in-the-field experience, addressing China's business and cultural environment, how to get up and run China operations, how to grow the China market, and even how to manage traveling and living in China.
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