The Book of Guinness Advertising

The Book of Guinness Advertising
Author: Jim Davies
Publisher: Guinness Publishing
Total Pages: 252
Release: 1998
Genre: Business & Economics
ISBN:


Download The Book of Guinness Advertising Book in PDF, Epub and Kindle

This guide to advertising from the 1920s to the present day includes special features on cartoons, World War II advertising, Guinness advertising campaigns, including the toucan and Pure Genius, and the Festival of Britain.


The Book of Guinness Advertising
Language: en
Pages: 252
Authors: Jim Davies
Categories: Business & Economics
Type: BOOK - Published: 1998 - Publisher: Guinness Publishing

GET EBOOK

This guide to advertising from the 1920s to the present day includes special features on cartoons, World War II advertising, Guinness advertising campaigns, inc
The Book of Guinness Advertising
Language: en
Pages: 221
Authors: Brian Sibley
Categories: Advertising
Type: BOOK - Published: 1985 - Publisher:

GET EBOOK

Advertising and Promotion
Language: en
Pages: 286
Authors: Chris Hackley
Categories: Business & Economics
Type: BOOK - Published: 2005-02-16 - Publisher: SAGE

GET EBOOK

This detailed and insightful text explains how advertising comes to cast its shadow over contemporary consumer culture. Case examples are used to illustrate the
Advanced Studies in Media
Language: en
Pages: 262
Authors: Joe Nicholas
Categories: Business & Economics
Type: BOOK - Published: 1998 - Publisher: Nelson Thornes

GET EBOOK

Advanced Studies in Media has been designed to offer a comprehensive and stimulating textbook for all students on advanced level media studies and communication
Principles of Advertising
Language: en
Pages: 452
Authors: Monle Lee
Categories: Business & Economics
Type: BOOK - Published: 2005 - Publisher: Routledge

GET EBOOK

The authors present an integrated marketing approach to contemporary advertising. This new edition has been substantially updated to take account of the changes