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The latest in the superb Foundation Course series brings artists the best possible practical instruction on the practice and application of graphic design, which is one of the most popular art-based classes. With this visually striking handbook, students can take lessons right at home. Everything a would-be designer needs to know is covered, from fundamental techniques to business procedures, such as examining a client brief and planning a presentation. Novices will learn how to choose the right tools for the job, develop concepts, create logos, choose effective typefaces, develop their drawing skills, produce a good layout, and execute final projects with flair.
The latest in the superb Foundation Course series brings artists the best possible practical instruction on the practice and application of graphic design, whic
Graphic Design School allows students to develop core competencies while understanding how these fundamentals translate into new and evolving media. With exampl
The principles and practice of graphic design Graphic Design School is a foundation course for graphic designers working in print, moving image, and digital med
A toolkit for visual literacy in the 21st century A New Program for Graphic Design is the first communication-design textbook expressly of and for the 21st cent
Fuses design fundamentals and software training into one cohesive book! The only book to teach Bauhaus design principles alongside basic digital tools of Adobe'
