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This book provides the best marketing tactics for selling to the world’s largest vertical market, the U.S. federal government. ""Buy this book. Borrow this book. Steal this book. Do whatever it is that you have to do to get it. It’s THE ultimate how-to for anyone (and everyone!) who wants to sell to the government market. Chock full of proven tips and practical advice, the book is written by the #1 most respected authority in government marketing and the only guy who actually knows how to do it . . .."" --Amy Africa, President, Creative Results
This book provides the best marketing tactics for selling to the world’s largest vertical market, the U.S. federal government. ""Buy this book. Borrow this bo
Learn the crucial ins and outs of the world’s largest market The U.S government market represents the largest single market—anywhere. Government contract tr
From a leader in nonprofit marketing, a hands-on guide to the best practices in doing marketing for your organization. In today's challenging economic climate,
The volume contains the papers presented during the 9th International Congress of the International Association on Public and Nonprofit Marketing (IAPNM) entitl
Learn the crucial ins and outs of the world’s largest market The U.S government market represents the largest single market—anywhere. Government contract tr
