Global Public Relations
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Global Public Relations
Author | : Alan R. Freitag |
Publisher | : Routledge |
Total Pages | : 329 |
Release | : 2009-01-13 |
Genre | : Business & Economics |
ISBN | : 1134061293 |
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This innovative text provides a structured and practical framework for understanding the complexities of contemporary public relations throughout the world and highlights the different approaches professionals must consider when communicating in different PR contexts.
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