Global Operations And Logistics Text And Cases
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Global Operations And Logistics: Text And Cases
Author | : Philippe-Pierre Dornier |
Publisher | : John Wiley & Sons |
Total Pages | : 474 |
Release | : 2008-06-09 |
Genre | : |
ISBN | : 9788126516841 |
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This book addresses the process of global operations management-from strategic thinking all the way through planning and execution. It demonstrates the implications for the different functional areas involved like operations, marketing, and information systems and contains numerous cases from Europe, the U.S., Latin America, and Asia.· Global Operations and Logistics Strategies· Global Operations and Logistics Planning· Effective Management of Global Operations and Logistics