Fundraising For Hospitals
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Fundraising for Hospitals
| Author | : William J. Mountcastle |
| Publisher | : Charitychannel LLC |
| Total Pages | : 118 |
| Release | : 2017-07-11 |
| Genre | : Business & Economics |
| ISBN | : 9781938077814 |
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Breaks new ground in healthcare fundraising by drawing parallels between the fundamental changes in patient care and in healthcare fundraising. Just like "value-based care" focuses on value, not volume, Mountcastle sees "value-based healthcare philanthropy" as focusing on people, not money. A down-to-earth guide for healthcare fundraisers.
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