Foundations of Marketing with Redemption Card

Foundations of Marketing with Redemption Card
Author: David Jobber
Publisher:
Total Pages:
Release: 2006-02-01
Genre:
ISBN: 9780077122287


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Foundations of Marketing 2/e is a thorough, up-to-date and exciting introductory textbook that is ideal for students studying marketing for the first time. The book presents a solid grounding in the fundamentals of contemporary marketing, and is full of lively and recent examples of marketing designed to educate and inspire.


Foundations of Marketing with Redemption Card
Language: en
Pages:
Authors: David Jobber
Categories:
Type: BOOK - Published: 2006-02-01 - Publisher:

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Foundations of Marketing 2/e is a thorough, up-to-date and exciting introductory textbook that is ideal for students studying marketing for the first time. The
EBOOK: Foundations of Marketing, 6e
Language: en
Pages: 454
Authors: John Fahy
Categories: Business & Economics
Type: BOOK - Published: 2019-03-01 - Publisher: McGraw Hill

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Valued by instructors and students alike, Foundations of Marketing presents an accessible introduction to Marketing. Packed with examples and end of chapter cas
Marketing Management, 2nd Edition
Language: en
Pages: 969
Authors: Arun Kumar & N. Meenakshi
Categories: Business & Economics
Type: BOOK - Published: 2011 - Publisher: Vikas Publishing House

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Marketing is a way of doing business. It is all pervasive, a part of everyone’s job description. Marketing is an expression of a company’s character, and is
Fundamentals of Marketing
Language: en
Pages: 736
Authors: William J. Stanton
Categories: Business & Economics
Type: BOOK - Published: 1993 - Publisher: McGraw-Hill Companies

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This text provides coverage of the managerial approach to marketing fundamentals, stressing the importance and necessity of a customer-oriented approach. Each c
Foundations of Airline Finance
Language: en
Pages: 448
Authors: Bijan Vasigh
Categories: Transportation
Type: BOOK - Published: 2010 - Publisher: Ashgate Publishing, Ltd.

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Foundations of Airline Finance: Methodology and Practice is a textbook that comprehensively covers, at a basic level, all aspects of the subject, bringing toget