Fashion Merchandising And Marketing
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Fashion Marketing & Merchandising
Author | : Mary G. Wolfe |
Publisher | : Goodheart-Wilcox Publisher |
Total Pages | : 0 |
Release | : 2018-02-21 |
Genre | : Business & Economics |
ISBN | : 9781635631494 |
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"Previously published as The World of Fashion Merchandising by Mary G. Wolfe."
Fashion Marketing & Merchandising Related Books
Language: en
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Type: BOOK - Published: 2018-02-21 - Publisher: Goodheart-Wilcox Publisher
"Previously published as The World of Fashion Merchandising by Mary G. Wolfe."
Language: en
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Fashion Merchandising and Marketing provides an overview of all the enterprises involved in the design, production, distribution, and selling of such fashions-o
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Fashion is all about image. Consequently, fashion marketing communications – encompassing image management and public relations, branding, visual merchandisin
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Fashion buying and merchandising has changed dramatically over the last 20 years. Aspects such as the advent of new technologies and the changing nature of the