Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages

Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages
Author: Lee, In
Publisher: IGI Global
Total Pages: 514
Release: 2012-06-30
Genre: Business & Economics
ISBN: 1466618019


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Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages is written as an e-commerce textbook for undergraduate and graduate students in various business programs, including information systems, marketing, computer science, and MBA. In addition to serving as a textbook in e-commerce, this book also provides an excellent repository for instructors, researchers, and industry practitioners for their research ideas, theories, and practical experiences. In addition to regular topics traditionally taught in the classroom, this textbook addresses the many new emerging ideas and applications and presents tools and techniques in all aspects of e-commerce development and management in the global economy.


Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages
Language: en
Pages: 514
Authors: Lee, In
Categories: Business & Economics
Type: BOOK - Published: 2012-06-30 - Publisher: IGI Global

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Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages is written as an e-commerce textbook for undergraduate and
Green Computing Strategies for Competitive Advantage and Business Sustainability
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Categories: Business & Economics
Type: BOOK - Published: 2018-02-02 - Publisher: IGI Global

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In the age of corporate responsibility, green technology and sustainability continue to grip the consciousness of businesses. However, the development of approp
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The workforce is considered to be the lifeblood within many major corporations. The ability of management to effectively utilize the knowledge and skills of the
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The expansion of digital data has transformed various sectors of business such as healthcare, industrial manufacturing, and transportation. A new way of solving