E-business and E-commerce Management

E-business and E-commerce Management
Author: Dave Chaffey
Publisher: Pearson Education
Total Pages: 700
Release: 2007
Genre: Business & Economics
ISBN: 9780273707523


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Aimed at students, this work covers various aspects of e-business - focusing on sales and marketing, as well as detailing procurement, supply chains, and the legal and security considerations. It contains a range of features to help you learn effectively including margin definitions, international case studies, activities and web links.


E-business and E-commerce Management
Language: en
Pages: 700
Authors: Dave Chaffey
Categories: Business & Economics
Type: BOOK - Published: 2007 - Publisher: Pearson Education

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Aimed at students, this work covers various aspects of e-business - focusing on sales and marketing, as well as detailing procurement, supply chains, and the le
Digital Business and E-commerce Management
Language: en
Pages: 1051
Authors: Dave Chaffey
Categories: Business enterprises
Type: BOOK - Published: 2019 - Publisher: Pearson UK

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Written in an engaging and informative style, Digital Business and E-Commerce Management will give you the knowledge and skills to be able to handle the speed o
E-Business and E-Commerce Management
Language: en
Pages: 4
Authors: Dave Chaffey
Categories:
Type: BOOK - Published: 2003-09-11 - Publisher: Financial Times/Prentice Hall

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This is a great value multipack consisting of Chaffey: E-Business and E-Commerce ISBN: 0273651889 and Strauss: Building Effective Websites ISBN: 0130932884
E-business & E-commerce Management
Language: en
Pages: 733
Authors: Dave Chaffey
Categories: Business & Economics
Type: BOOK - Published: 2011 - Publisher: Financial Times/Prentice Hall

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" This bestselling textbook offers a comprehensive introduction to the theory and practice of e-business and e-commerce management. It offers an international a
E-Commerce, E-Business and E-Service
Language: en
Pages: 261
Authors: Garry Lee
Categories: Business & Economics
Type: BOOK - Published: 2014-07-28 - Publisher: CRC Press

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The 2014 International Conference on E-Commerce, E-Business and E-Service (EEE 2014) was held on May 1-2, 2014, Hong Kong. This proceedings volume assembles pap