Decoding The Clean Beauty Buzzwords

There is a perennial discussion around the way beauty products are branding themselves, and speculation about the ingredients they contain (or, rather, say they contain). Selecting what beauty products to use can feel like a bit of a minefield. What is good for my skin? What ingredients are harmful? What words should I be looking out for when I'm shopping in Boots for a facial cleanser? Is clean beauty as effective as "artificial" beauty? Are clean beauty products the same as natural beauty products? Does it cost less or more? Can you go DIY? Why do companies use toxic ingredients anyway? How do you know if a product is "clean"? Do clean beauty products expire sooner? Is clean beauty safer for my health? Is it more ethical? Celebrities like Gwyneth Paltrow, Julia Roberts, and Miranda Kerr are all big fans of clean beauty and lifestyle and if you notice their lively and flawless complexion, clean beauty truly works. In this e-book, you'll learn everything you need to know about the clean beauty buzz, how to follow it, what you should avoid, and how to make it a successful and healthy part of your beauty regime.