Customer Intimacy
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Customer Intimacy
| Author | : Fred Wiersema |
| Publisher | : Claremont |
| Total Pages | : 221 |
| Release | : 1998 |
| Genre | : Customer relations |
| ISBN | : 9780006388395 |
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Originally published in 1987, this paperback, from the author of THE DISCIPLINE OF MARKET LEADERS demonstrates how companies can profit from establishing more co-operative customer-supplier relationships and describes how customer intimacy works, how to implement it and what pitfalls to look out for. Illustrated with examples from top companies.
Customer Intimacy Related Books
Language: en
Pages: 221
Pages: 221
Type: BOOK - Published: 1998 - Publisher: Claremont
Originally published in 1987, this paperback, from the author of THE DISCIPLINE OF MARKET LEADERS demonstrates how companies can profit from establishing more c
Language: en
Pages: 221
Pages: 221
Type: BOOK - Published: 1998 - Publisher:
One in three of today's market-leading companies are making use of the practices which bestselling author Fred Wiersema calls 'customer intimacy'. Customer-inti
Language: en
Pages: 221
Pages: 221
Type: BOOK - Published: 1996 - Publisher:
Originally published in 1987, this paperback, from the author of THE DISCIPLINE OF MARKET LEADERS demonstrates how companies can profit from establishing more c
Language: en
Pages: 110
Pages: 110
Type: BOOK - Published: 2013-07-09 - Publisher: Penguin
The bestselling author of The Loyalty Leap applies the principles of customer intimacy to a business-to-business context. Since the publication of New York Time
Language: en
Pages: 175
Pages: 175
Type: BOOK - Published: 2007-03-20 - Publisher: Basic Books
The classic bestseller outlining tactics for any business striving to achieve market dominance What does your company do better than anyone else? What unique va
