Customer Experience Branding
Language: en
Pages: 192
Authors: Thomas Gad
Categories: Business & Economics
Type: BOOK - Published: 2016-09-03 - Publisher: Kogan Page Publishers

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The individual consumer now wields more power than ever before, with increased exposure to global cultures and media. This means that customer perception is now
The Customer Experience Manual
Language: en
Pages: 233
Authors: Alan Pennington
Categories: Business & Economics
Type: BOOK - Published: 2016-09-12 - Publisher: Pearson UK

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Branded Customer Service
Language: en
Pages: 238
Authors: Janelle Barlow
Categories: Business & Economics
Type: BOOK - Published: 2006-09-14 - Publisher: Berrett-Koehler Publishers

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Branding is an integral part of modern business strategy. But while there are dozens of books on branding products and marketing campaigns, nobody has applied t
X: The Experience When Business Meets Design
Language: en
Pages: 263
Authors: Brian Solis
Categories: Business & Economics
Type: BOOK - Published: 2015-10-13 - Publisher: John Wiley & Sons

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Welcome to a new era of business in which your brand is defined by those who experience it. Do you know how your customers experience your brand today? Do you k
Brand Culture and Identity
Language: en
Pages: 532
Authors: Information Reso Management Association
Categories: Business & Economics
Type: BOOK - Published: 2018-05-04 - Publisher:

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