Cultural Metaphors

Cultural Metaphors
Author: Martin J. Gannon
Publisher: SAGE
Total Pages: 276
Release: 2001
Genre: Business & Economics
ISBN: 9780761913375


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The often-overlooked views of political scientists and journalists who conceive of the world in terms of zero-sum games are explored, as are the issues of the symbolism associated with cultural metaphors. The book concludes with a description of specific uses of cultural metaphors or metaphorical applications."--BOOK JACKET.


Cultural Metaphors
Language: en
Pages: 276
Authors: Martin J. Gannon
Categories: Business & Economics
Type: BOOK - Published: 2001 - Publisher: SAGE

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The often-overlooked views of political scientists and journalists who conceive of the world in terms of zero-sum games are explored, as are the issues of the s
Metaphor in Culture
Language: en
Pages: 336
Authors: Zoltán Kövecses
Categories: Psychology
Type: BOOK - Published: 2005-02-07 - Publisher: Cambridge University Press

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To what extent and in what ways is metaphorical thought relevant to an understanding of culture and society? More specifically: can the cognitive linguistic vie
Metaphors for Learning
Language: en
Pages: 263
Authors: Erich A. Berendt
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2008-03-13 - Publisher: John Benjamins Publishing

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In Contemporary Metaphor Theory (CMT) research has predominantly focused on the English language with few studies of others and even less systematic comparative
Understanding Global Cultures
Language: en
Pages: 962
Authors: Martin J. Gannon
Categories: Business & Economics
Type: BOOK - Published: 2015-02-16 - Publisher: SAGE Publications

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In the fully updated Sixth Edition of Understanding Global Cultures: Metaphorical Journeys Through 34 Nations, Clusters of Nations, Continents, and Diversity, a
Metaphor in Use
Language: en
Pages: 390
Authors: Fiona MacArthur
Categories: Language Arts & Disciplines
Type: BOOK - Published: 2012 - Publisher: John Benjamins Publishing

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Metaphor is a fascinating phenomenon, but it is also complex and multi-faceted, varying in how it is manifested in different modes of expression, languages, cul