Contemporary Strategy Analysis Text Only
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Contemporary Strategy Analysis Text Only
Author | : Robert M. Grant |
Publisher | : John Wiley & Sons |
Total Pages | : 480 |
Release | : 2016-01-05 |
Genre | : Business & Economics |
ISBN | : 1119120837 |
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Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition several topics have increased emphasis including: platform-based competition and 'ecosystems' of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation.