Contemporary Strategy Analysis Text Only

Contemporary Strategy Analysis Text Only
Author: Robert M. Grant
Publisher: John Wiley & Sons
Total Pages: 480
Release: 2016-01-05
Genre: Business & Economics
ISBN: 1119120837


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Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition several topics have increased emphasis including: platform-based competition and 'ecosystems' of related industries; the role of strategy making processes/practices; mergers, acquisitions and alliances; and additional emphasis on strategy implementation.