Contemporary Research In E Marketing
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Contemporary Research in E-marketing
| Author | : Sandeep Krishnamurthy |
| Publisher | : IGI Global |
| Total Pages | : 356 |
| Release | : 2005-01-01 |
| Genre | : Business & Economics |
| ISBN | : 159140374X |
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Annotation E-marketing is intrinsically interdisciplinary with academic researchers in many fields conducting research in the area. This book brings the work being conducted in many disciplines to one outlet, encouraging cross-fertilisation of ideas and greater dissemination of key research concepts.
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