Concise Introduction To Sport Marketing
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Concise Introduction to Sport Marketing
| Author | : T. B. Cornwell |
| Publisher | : Edward Elgar Publishing |
| Total Pages | : 207 |
| Release | : 2023-07-01 |
| Genre | : Sports & Recreation |
| ISBN | : 1802208410 |
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This engaging Concise Introduction offers meaningful insight into sport marketing from the central perspectives of authenticity and engagement. It explores new thinking on a variety of key subjects such as sport participation, fan experience and shared brand equity.
Concise Introduction to Sport Marketing Related Books
Language: en
Pages: 207
Pages: 207
Type: BOOK - Published: 2023-07-01 - Publisher: Edward Elgar Publishing
This engaging Concise Introduction offers meaningful insight into sport marketing from the central perspectives of authenticity and engagement. It explores new
Language: en
Pages: 329
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Type: BOOK - Published: 2012-06-14 - Publisher: Routledge
Introduction to Sport Marketing is a highly accessible text that presents the key principles and tools of sport marketing. Written by an expert in sport managem
Language: en
Pages: 418
Pages: 418
Type: BOOK - Published: 2024-03-29 - Publisher: Taylor & Francis
Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward, and concise introduction to the theory and practi
Language: en
Pages: 336
Pages: 336
Type: BOOK - Published: 2014-12-17 - Publisher: Routledge
Introduction to Sport Marketing is an accessible and engaging introduction to key concepts and best practice in sport marketing. Aimed at students with little o
Language: en
Pages: 344
Pages: 344
Type: BOOK - Published: 2001-05-11 - Publisher: McGraw Hill Professional
Sports marketing is heralded as one of the most prestigious, exciting, and popular fields in contemporary marketing. The number of related programs in colleges
