CIM Coursebook Marketing Communications 07/08

CIM Coursebook Marketing Communications 07/08
Author: Chris Fill
Publisher: Routledge
Total Pages: 332
Release: 2013-05-13
Genre: Business & Economics
ISBN: 1136419632


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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Communication strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


CIM Coursebook Marketing Communications 07/08
Language: en
Pages: 332
Authors: Chris Fill
Categories: Business & Economics
Type: BOOK - Published: 2013-05-13 - Publisher: Routledge

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the
CIM Coursebook 07/08 Customer Communications
Language: en
Pages: 346
Authors: Maggie Jones
Categories: Business & Economics
Type: BOOK - Published: 2012-05-23 - Publisher: Routledge

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CIM Coursebook 07/08 Marketing in Practice
Language: en
Pages: 416
Authors: Tony Curtis
Categories: Business & Economics
Type: BOOK - Published: 2012-05-23 - Publisher: Routledge

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the
CIM Coursebook 08/09 Marketing Communications
Language: en
Pages: 233
Authors: Chris Fill
Categories: Business & Economics
Type: BOOK - Published: 2012-05-31 - Publisher: Routledge

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‘Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids
CIM Coursebook 07/08 Managing Marketing Performance
Language: en
Pages: 415
Authors: Helen Meek
Categories: Business & Economics
Type: BOOK - Published: 2012-05-23 - Publisher: Routledge

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