CIM Coursebook 07/08 Marketing in Practice

CIM Coursebook 07/08 Marketing in Practice
Author: Tony Curtis
Publisher: Routledge
Total Pages: 415
Release: 2012-05-23
Genre: Business & Economics
ISBN: 1136420207


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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


CIM Coursebook 07/08 Marketing in Practice
Language: en
Pages: 416
Authors: Tony Curtis
Categories: Business & Economics
Type: BOOK - Published: 2012-05-23 - Publisher: Routledge

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the
CIM Coursebook 07/08 Strategic Marketing in Practice
Language: en
Pages: 346
Authors: Ashok Ranchhod
Categories: Business & Economics
Type: BOOK - Published: 2012-09-10 - Publisher: Routledge

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the
CIM Coursebook 07/08 Marketing Management in Practice
Language: en
Pages: 388
Authors: John Williams
Categories: Business & Economics
Type: BOOK - Published: 2012-05-23 - Publisher: Routledge

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the
CIM Coursebook 07/08 Marketing Research and Information
Language: en
Pages: 389
Authors: Matthew Housden
Categories: Business & Economics
Type: BOOK - Published: 2012-06-25 - Publisher: Routledge

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the
CIM Coursebook Marketing Fundamentals 07/08
Language: en
Pages: 416
Authors: Frank Withey
Categories: Business & Economics
Type: BOOK - Published: 2013-05-13 - Publisher: Routledge

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the