Cases For Event Management And Event Tourism
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Cases For Event Management and Event Tourism
| Author | : Donald Getz |
| Publisher | : Goodfellow Publishers Ltd |
| Total Pages | : 241 |
| Release | : 2023-04-30 |
| Genre | : Business & Economics |
| ISBN | : 1915097355 |
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A comprehensive collection of fully developed case studies of event management and event tourism main areas, including HR, leadership, marketing, strategy, operations, stakeholder management, and evaluation, all written by international experts. It is a must have collection for all those studying and teaching event management and event tourism.
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