Bottom-up Marketing

Bottom-up Marketing
Author: Al Ries
Publisher: Plume Books
Total Pages: 244
Release: 1990
Genre: Business & Economics
ISBN: 9780452264182


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From the bestselling authors of Marketing Warfare comes another winner that turns conventional views of marketing upside-down, presenting a step-by-step approach to turn an effective tactic into an overall business strategy.


Bottom-up Marketing
Language: en
Pages: 244
Authors: Al Ries
Categories: Business & Economics
Type: BOOK - Published: 1990 - Publisher: Plume Books

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From the bestselling authors of Marketing Warfare comes another winner that turns conventional views of marketing upside-down, presenting a step-by-step approac
Summary: Bottom-Up Marketing
Language: en
Pages: 27
Authors: BusinessNews Publishing,
Categories: Business & Economics
Type: BOOK - Published: 2013-02-15 - Publisher: Primento

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The must-read summary of Al Ries and Jack Trout's book: "Bottom-Up Marketing: Building a Tactic into a Powerful Strategy". This complete summary of the ideas fr
The 1-Page Marketing Plan
Language: en
Pages: 0
Authors: Allan Dib
Categories: Business & Economics
Type: BOOK - Published: 2021-01-25 - Publisher: Page Two

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WARNING: Do Not Read This Book If You Hate Money To build a successful business, you need to stop doing random acts of marketing and start following a reliable
Marketing Warfare
Language: en
Pages: 228
Authors: Al Ries
Categories: Business & Economics
Type: BOOK - Published: 1997-11-22 - Publisher: McGraw Hill Professional

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"A business book with a difference: clear-cut advice, sharp writing and a minimum of jargon."Newsweek "Revolutionary! Surprising!"Business Week "Chock-a-block w
Marketing For Dummies
Language: en
Pages: 407
Authors: Jeanette Maw McMurtry
Categories: Business & Economics
Type: BOOK - Published: 2022-09-30 - Publisher: John Wiley & Sons

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Pump up your business with the latest, greatest marketing techniques This updated edition of Marketing for Dummies will walk you through the latest marketing te