Audience Ratings
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Audience Ratings
| Author | : Hugh Malcolm Beville |
| Publisher | : Psychology Press |
| Total Pages | : 430 |
| Release | : 1988 |
| Genre | : Business & Economics |
| ISBN | : 9780805801743 |
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First published in 1988. Routledge is an imprint of Taylor & Francis, an informa company.
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Type: BOOK - Published: 1988 - Publisher: Psychology Press
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In Tracking the Audience: The Ratings Industry From Analog to Digital, author Karen Buzzard examines the key methodological factors that have influenced audienc
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This 4th edition of Ratings Analysis describes and explains the current audience information system that supports economic exchange in both traditional and evol
