Americanization And Its Limits Reworking Us Technology And Managment In Postwar Europe And Japan
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Americanization and Its Limits
Author | : Jonathan Zeitlin |
Publisher | : Oxford University Press, USA |
Total Pages | : 436 |
Release | : 2004 |
Genre | : Business & Economics |
ISBN | : 9780199269044 |
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An analysis of Americanization in European and Japanese industry after World War II. The contributors analyze the creative role of local actors in selectively adapting US technology and management methods to suit local conditions, and in creating hybrid forms combining foreign and indigenous practices in unforeseen, yet remarkably competitive ways.
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