Advertising Language
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The Language of Advertising
Author | : Torben Vestergaard |
Publisher | : Wiley-Blackwell |
Total Pages | : 182 |
Release | : 1985-01-01 |
Genre | : Advertising |
ISBN | : 9780631107415 |
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The Language of Advertising Related Books
Language: en
Pages: 182
Pages: 182
Type: BOOK - Published: 1985-01-01 - Publisher: Wiley-Blackwell
Language: en
Pages: 150
Pages: 150
Type: BOOK - Published: 2002 - Publisher: Psychology Press
Drawing on literary and linguistic theory for analysis of texts, this book covers all aspects of advertising language, from the interrelation of language, image
Language: en
Pages: 170
Pages: 170
Type: BOOK - Published: 2005-07-05 - Publisher: Routledge
Keiko Tanaka offers an analysis of the linguistic devices that are used in advertisements, looking at the strategems which advertisers employ to gain and retain
Language: en
Pages: 118
Pages: 118
Type: BOOK - Published: 2016-09-28 - Publisher: Springer
This book offers a cross-cultural comparison of French and British cosmetics advertisements and explores how the discourse of beauty advertising represents idea
Language: en
Pages: 131
Pages: 131
Type: BOOK - Published: 2012-03-07 - Publisher: Lulu.com
Today advertising is merely just a provision of descriptive information about certain goods and services. Advertising has developed over years becoming a manipu