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This introduction to the commercial use of brands and trade marks has been revised and updated to incorporate developments in UK law with particular reference to legislation concerning service marks as introduced by the Trade Marks (Amendment) Act 1984 and the Patents Designs and Trade Marks Act 1986. It deals with the use of trade marks in commercial practice as well as the registration and legal remedies available to the trade mark owner. The book includes a number of illustrations showing the variety of uses for trade marks, plus products which are counterfeit or infringe the regulations.
This introduction to the commercial use of brands and trade marks has been revised and updated to incorporate developments in UK law with particular reference t
We come in contact with many trademarks each day on television, retail stores, Internet. The Business of Trademarks explains why trademarks are so important to
This new edition of a well-established text provides a comprehensive, digestible and accessible introduction to trade mark law, explaining the technicalities of
When a mark acquires a reputation, it becomes a means of attracting consumers by communicating to them various messages going beyond the indication of commercia
Guide to Trade Mark Law and Practice in Ireland covers the law and practice of trade mark law in Ireland and under OHIM and WIPO, enabling readers to understand